November/December 1999 issue
Mail-Order
Explorer
Garden Perennials
by Christina M. Scott
A business doesn’t
always need a fancy name and a large selection of trendy plants to
be successful. Sometimes all it takes is a commitment to growing
high-quality plants and providing an equally high level of customer
service. Such is the story of Garden Perennials, a nursery in Wayne,
Nebraska.
When Gail Korn
opened the nursery in northeastern Nebraska 17 years ago, she had no
idea that it would grow into a booming mail-order business.
“Perennials were not as popular then as they are now,” she explains.
“I just thought I could be a local source for ready-to-bloom
perennials.” A former English teacher, Korn has no formal training
in horticulture, just a knack for design and an eye for what goes on
in her garden. “I pay attention to what I see,” she says. “I let the
plants teach me.”
Practical
Philosophy
In her catalog,
Korn writes, “We don’t grow plants to live indoors.” Garden
Perennials’ policy of not coddling plants generally makes for easier
transplanting. All plants are grown outdoors and stay in the field
year round. “I grow whatever is pretty and does well,” Korn says.
“The plants must be able to take whatever Nebraska weather dishes
out.” That includes drought and bitter cold.
Korn’s customers
laud her real-world plant knowledge. “Gail really knows her stuff,”
says Celeste Anderson, who tends her half-acre garden in Washoe
Valley, Nevada. Because of her high-desert location, Anderson
appreciates the fact that all of the nursery’s plants are well
acclimated to winter cold.
Most of Korn’s
customers garden in the northern states, but many southern gardeners
find that plants from Garden Perennials also do well for them. Ann
Pasley of Thomaston, Georgia, has been buying from the nursery for
three years and says her purchases have flourished in her garden;
she adds, “They are all very generous in size.”
Daylily Mania
Though she grows
several hundred different perennials, Korn’s specialty is the
daylily (Hemerocallis spp.)—she currently grows 840 varieties on her
three-acre nursery, which has been designated an official daylily
display garden by the American Hemerocallis Society. Half of her
50-page 1999 catalog is devoted to daylilies. Korn estimates that 40
percent of her sales are for daylilies.
Besides catering
to confirmed daylily lovers, Garden Perennials has also made new
ones. Mary Keast of Oakland, Iowa, first bought mail-order daylilies
from the nursery five years ago for a volunteer town project and
purchased one plant for herself. Later that spring she had a chance
to visit the nursery. “It was amazing,” Keast says of her first view
of the nursery’s flower fields. “The color on the hill was just
breathtaking.” From that point on, Keast was hooked. Her garden now
contains 260 daylily varieties; it was also recently named an
American Hemerocallis Society display garden.
When Korn isn’t
tending daylilies in the garden, she can often be found tending them
in cyberspace. Many of Korn’s customers discover Garden Perennials
through the American Hemerocallis Society’s chat room on the
Internet, where Korn offers information on daylilies. “Gail is not
just a grower—she’s a gardener,” says Karen Burgoyne, a landscape
consultant in Denison, Texas, who grows over 900 daylily cultivars
in her garden. “And she’s very willing to share her knowledge.”
Burgoyne admits to going online often for Korn’s tips on suitable
plants to grow with her daylilies.
A perennial that
Korn likes as a backdrop for daylilies is Veronicastrum virginicum,
which grows to four feet tall and produces spikes of ivory blooms in
midsummer. She also likes Penstemon digitalis ‘Husker Red’, which
bears burgundy foliage that matures to green.
Asked to name her
favorite daylily, Korn demurs—she likes them all. “I suppose if I
were really smart, I’d think of some really hard-to-find specialty
plant that I could say, ‘Hey, you’ll only get it here’, but that’s
just not me,” she says. “My goal is to grow plants that will look
good in my garden.”
Christina M. Scott is former assistant editor
of The American Gardener. Mary Yee, managing editor, contributed to
this article.
To get a catalog,
send $1 to Garden Perennials, Route 1, Wayne, NE 68787. Tours of the
nursery can be arranged with a week’s notice. Call (402) 375-3615 or
e-mail gkorn@bloomnet.com
for more information.